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- Turn Customers into Advocates: make music, not noise.
Turn Customers into Advocates: make music, not noise.

The Problem
Retaining customers is getting tougher by the day. Generic discounts don’t stick. Customers forget brands faster than ever because most outreach sounds the same.
So here’s the real question:
How do you stay on your customers’ minds, and keep them coming back without resorting to noise or gimmicks?
I was thinking and then stumbled upon a growth hack that combines data, personalization, and purpose. And it might change how customers respond.
Let me break it down:
1. Identify your valuable customers
Start by figuring out who’s truly valuable for your business. Look beyond just sales numbers. Find the people who engage with your brand, influence others, or fit your ideal customer profile.

2. Research their digital footprint
Once you’ve pinpointed your top customers, dive deeper. Manually look them up on LinkedIn. Note down their profiles, roles, and companies since there are many LinkedIn profiles with the same name, so put that extra effort. Yes it takes time, but it’s worth it.
3. Feed data into Kuration AI
Here’s where tech steps in. Take your list and upload it into Kuration AI. The tool can enrich your list with details like professional titles & locations.
Suddenly, you’re holding a goldmine of insights, all neatly structured in a downloadable file.

4. Delight them with purpose
Head over to OneSeed and choose the planting location, and a personal message.

5. Craft personalized campaigns
Now comes the magic. Download your enriched list from Kuration AI and build email campaigns that speak directly to each customer telling you’ve contributed for betterment of world on behalf of them.
When customers see that you’ve planted trees on their behalf, it hits differently. But don’t just say thanks. Instead, tell them something like:
“As a small token of appreciation for supporting us, we’ve planted a tree in your name through OneSeed.”

You can create email campaigns from the OneSeed’s website itself.
It’s not just another email. It’s a story they’ll remember and share.
The Result
This! This is where tech and creativity join forces.
While the market is flooded with noise, this approach feels like making music for you and for your customers. It’s data-driven, yet deeply human.
Instead of blasting generic messages, you’re building connections that resonate. Customers feel seen, valued, and inspired.
And that’s how loyalty turns from a metric into a relationship.
Hope you liked this hack.
Thanks,
Aurelien,
Founder, Kuration AI